•“Risk”
is not simply the “chance of
loss.”
•All
economic activities involve a certain amount of loss all the time. But if the losses are small and predictable, such “leakage” is not “risk.”
•“Risk”
is the possibility that economic impacts will significantly deviate from “average.”
•Volatility,
both on the upside and downside, creates
uncertainty and lesser predictability of overall results. Such volatility is penalized by investors, who tend to be “risk-averse.”